The Cultural Industry Enlightenment As Mass Deception

In The cultural industry: enlightenment as mass deception, Theodore Adorno and Max Horkheimer are examining how we are presented movies and different mass media outlets. Also discussed is how life is now indistinguishable from movies; the same can also be said with reality TV and how audiences are fed the simple idea of †reality.† (3) Reality TV has become one of the top ways audiences consume information that is not necessarily true, but instead produced for views. A large part of the study is Adorno and Horkheimer compare this to a false personal identity created by the cultural industry to produce identical mass culture. (1) This means that entertainment is produced not for art’s sake, but for consumption of media, they even go on to say the following: â€Å"movies and radio need no longer pretend to be art. Instead the truth is they are just businesses that create an ideology to justify the rubbish being produced.†(1) The real question now is why? Why do people watch this form of television? Is it because the documentary production puts the audiences trusts in the creator of the show? A large part of the documentary production style relies on interviews, which underscores the authority on the subject. That idea gives the audience a picture of what is and what isn’t true, however, that is a problem because even though documentaries spend more time researching the topic of the narrative they are â€Å"edited,† which makes it impossible to know the legitimacy of its narrative.Show MoreRelatedCulture is a Mean of Social Control: Theodor Adorno998 Words   |  4 Pagesbecome a commodity it is mass produced because the demand for it has increased. Adorno was a part of the thinkers, who found a connection between Culture has a huge part in globalisation because there are certain big media companies, which promote same ideas, which are spread through the media all around the world. 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